- Published
- 2021-05-29
- Venue
- Journal of Business Research, vol. 134, pp. 223-232
- Cited by
- 693
- Open access
- No free copy found
- DOI
- 10.1016/j.jbusres.2021.05.024
Cite this paper
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- APA 7
Kim, D. Y., & Kim, H.-Y. (2021). Trust me, trust me not: A nuanced view of influencer marketing on social media. Journal of Business Research, 134, 223–232. https://doi.org/10.1016/j.jbusres.2021.05.024
- MLA 9
Kim, Do Yeon, and Hye-Young Kim. "Trust me, trust me not: A nuanced view of influencer marketing on social media." Journal of Business Research, vol. 134, 2021, pp. 223–232, https://doi.org/10.1016/j.jbusres.2021.05.024.
- Chicago
Kim, Do Yeon, and Hye-Young Kim. "Trust me, trust me not: A nuanced view of influencer marketing on social media." Journal of Business Research 134 (2021): 223–232. https://doi.org/10.1016/j.jbusres.2021.05.024.
- GOST
Kim D. Y., Kim H.-Y. Trust me, trust me not: A nuanced view of influencer marketing on social media // Journal of Business Research. — 2021. — Vol. 134. — P. 223–232. — URL: https://doi.org/10.1016/j.jbusres.2021.05.024
- BibTeX
@article{kim2021trust, title = {{Trust me, trust me not: A nuanced view of influencer marketing on social media}}, author = {Do Yeon Kim and Hye-Young Kim}, journal = {Journal of Business Research}, year = {2021}, volume = {134}, pages = {223--232}, doi = {10.1016/j.jbusres.2021.05.024}, url = {https://doi.org/10.1016/j.jbusres.2021.05.024} }- RIS
TY - JOUR AU - Kim, Do Yeon AU - Kim, Hye-Young TI - Trust me, trust me not: A nuanced view of influencer marketing on social media JO - Journal of Business Research VL - 134 SP - 223 EP - 232 PY - 2021 DA - 2021/05/29 DO - 10.1016/j.jbusres.2021.05.024 UR - https://doi.org/10.1016/j.jbusres.2021.05.024 ER -
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